The Real Estate Logic of Heritage and (not only Cultural) Property

During the Lisbon workshop “Heritage and Power”, organized for SIEF’s  Working Group on Cultural Heritage and Property by Luis Silva from CRIA and Paula Mota Santos from the Universidade Fernando Pessoa,  anthropology doctoral candidate Tristan Loloum (EHESS, France) reported on what he termed the “real estate logics of heritage conflicts”.  In his research focused generally on real estate bubbles in Brazil, Loloum encountered the case of the Quilombo of Sibauma, a small settlement of a Maroon population descended from escaped slaves. The Sibauma have already lost a considerable amount of land to an agricultural developer who has turned ecologically valuable coastal forest into grazing land and pushed the settlement farther to the coast. Now their terrain has become the focus of a tourist and second home scheme with developers eager to purchase the land. Brazilian law “offers several legal tools for ethnic minorities to protect their ancestral territories from real estate speculation,” writes Loloum, and in principle this legislation initially intended as a means to confront the agricultural lobby can also be used against “tourist colonization.” Loloum found, however, that not all inhabitants of Sibauma are convinced of the benefits provided by the ethnically-based collective land ownership route. While they could get (not least anthropological) assistance in proving their case as a particular ethnic minority and apply for group ownership of the land in question under Brazilian law, land speculation is also one of the few resources available to them individually. Warding off tourist development might preserve more of the coastal forest (for which, in turn, there is of course also Brazilian ecological legislation) but it would leave the largely illiterate people of Sibauma up to their own devices – none of them thus far have the kind of collective management skills that might permit an alternative kind of development. With regard to questions of heritage and cultural property legislation, Loloum concluded that the real and conceptual distance remains enormous between the population affected and the institutions relevant to their case – including the complex bureaucracies of the Land Rights Office, the Cultural Ministry, the Ministry of Justice, etc. The intermediaries necessary to clarify options and assist in sustainable decision making are lacking.
During a fieldtrip to the World Heritage site Porto, workshop participants encountered another example of the real estate – heritage interface. Representatives of “Porto Vivo”, an organization devoted to the revitalization of the UNESCO certified, medieval core of this city spoke with participants, and it is evident, that this organization seeks to precisely the kind of intermediary between heritage regime and an affected population. The inhabitants of old Porto had not been asked whether they would like to have their living quarters turned into heritage, but they are now faced with the aftermath. Nearly two thousand buildings await restoration, with some of the work already accomplished. Real estate ownership and the need for resources complicate matters in Porto as much as in Sibauma, even if the historical contexts and the stakes at issue differ. A good portion of the houses in old Porto are not only privately owned, but – due to complex family histories as much as architectural twists and turns – also owned by multiple parties. Most of the owners do not live in these houses but rent them out, many of the apartments are small, some stand empty, and many are rented by aging people.  Getting world heritage status has not stopped the urban flight, and thus Porto Vivo has taken it upon itself to initiate campaigns to turn the situation around.  There is a heritage “management plan” which, however, requires participation from both owners and from the people living in old Porto to succeed. The former would have to invest considerable funds in making the houses attractive to live in while still looking on the outside the way the heritage portfolio has outlined it. The latter should, according to representatives of Porto Vivo, gain in self-esteem and be proud to live in a world heritage site instead of considering moving out.  Staff of Porto Vivo is available to individuals willing to open or reopen stores, serving as a liaison to possible investors and contractors in the building sector (a book that was not further opened during our conversation). They also patrol the streets to note and report possible “problems” (such as graffiti or garbage, we were told). Aside from self-esteem building workshops they also try to find or school story tellers who might take on narrative ownership of their city and thus fuel the sense of belonging. The conundrum of keeping poor renters in parts of a city that may eventually be renovated – with rents undoubtedly  rising  as a result – is likely not solved with self-esteem. Paula Mota Santos who has studied Old Porto as well as the tourists visiting it is convinced that the sense of belonging is present. What is lacking is money to turn medieval heritage into real estate that corresponds to the standard of living of Portuguese of the 21st century.
Life after heritigization is never the same: workshop co-organizer Luis Silva documented this himself when working with villagers in a rural Portuguese heritage. Here, the heritage regime and the debates between architects in charge of restoration, bureaucrats, and inhabitants have altered everything from what lose stones may be used for to whether or not one might plant a tomato next to one’s house.
To what extent a real estate logic is one of the strongest forces behind heritage initiatives and contests, as Tristan Loloum argued, would appear to be a worthwhile angle to pursue also in interdisciplinary terms.

2 Comments

Tristan Loloum September 19, 2010 Reply

Yes indeed! “To what extent a real estate logic is one of the strongest forces behind heritage initiatives and contests (…)” would be a good starting point for an interdisciplinary debate. It is true that cultural property takes a very different turn when locked in real estate goods. Heritage becomes inheritance. The comparison with what happens in the family sphere during inheritance procedures is in this aspect quite relevant: to carry an ancestor’s intangible heritage is one (delicate) thing; but to complete an inheritance procedure trying to divide equally and legally between all potential heirs the capital in question is a completely other thing – usually quite perilous for the family’s cohesion. Inheritance conflicts have this difference with heritage conflicts that social, ideological and affective struggles have to find their way out through legal procedures and under strong economic tension.
But saying individual economic interests drive heritage initiatives and contests would be exaggerated. As you put it well, it is “one of the strongest forces”. More generally, it seems to me that this question of the driving forces of heritagization procedures relates to the classical debate between materialism and idealism. Beyond official narratives, what are the driving forces and motivations for institutionalizing a cultural heritage (or refusing to do so)? What “hard facts” are at stake behind the storytelling of heritage? Adversely, can ideologies, discourses and symbols conveyed through cultural heritage reverse economic trends? Can the storytelling communitarian process of “Oporto Vivo” compensate the weaknesses of Porto’s real estate market? Can it avoid Porto’s crumbling walls from falling down? Who knows.
Now, displacing towards cultural property the binary and somewhat sterile opposition between materialist (neo-marxist) approaches and culturalist (interpretative) ones wouldn’t do much justice to interdisciplinarity. The challenge here is rather to consider the articulations of economic and institutional forces within a complex webs of significance and actors.
One can never prefigure ex ante the priority of individual utilitarianism and economic “objective” forces. Thus, although in my study case real estate logics happened to have miscarried a cultural and political heritage project, it could also have taken (and can still take) another turn. I know of other similar communities which actually dealt in a very different way with their cultural-real estate heritage (Prainha do Canto Verde in Ceara). Therefore, instead of a dichotomous debate between materialism and idealism, the question of the causal priorities of cultural propriety conflicts should be framed at the confluence of institutions, places, markets, demographics, politics, groups, individuals, values and symbols. Still,the real estate and land tenure issues offer a good perspective to all these questions.
This theoretical direction would imply interdisciplinary paths and complementary methodologies, for hard facts just as motivations are hard to find. Highlighting the causal forces below the surface of heritagization requires the synergy of several types of scientific knowledge and knowhow. It also requires diplomacy, precaution and detachment, for pointing out the materialistic matters of cultural heritage signifies digging up conflicts between the heirs and the disinherited.

Dorothy Noyes September 19, 2010 Reply

Interesting. As a comparison to the Sibauma case, see Kirk Dombrowski’s work on the impact of the 1971 Alaska Native Claims Settlement Act. As I understand it, the Native development corporations created as a result of the legislation ended up cooperating heavily with logging interests, who through agreements with the corporations could evade US environmental laws and make greater inroads into old forests. In exchange, the logging companies have provided extensive funding for cultural heritage–language teaching, museums, performance, etc. According to Dombrowski’s book _Against Culture_, the major resistance to this trend has come from all-Native Christian churches who resist this cultural revitalization on both religious and environmental grounds.
Re Porto, the New York Times had a story today on another historic city center, that of Venice. Berlusconi’s government has not yet figured out how to console poor renters for bad plumbing by enhancing their self-esteem, but it has come up with a way to take the heritage burden off the public budget by renting out the façades of Venice to advertisers in exchange for restoration funding:
http://www.nytimes.com/2010/09/19/world/europe/19venice.html?scp=1&sq=venice&st=cse
Behind Venice’s Ads, the Restoration of Its Heritage
By ELISABETTA POVOLEDO
Published: September 18, 2010
Dorry

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